Do you understand what market research does and why every business should do it? Most small business owners do not perform market research, because they think it is expensive and only big business can afford it. However, market research is an important growth tool for start-ups and any business, regardless of size.
Many people believe if they went to all the trouble to build an attractive website and blog, people will just come. The truth is at least 150 million blogs exist globally and people publish over 430,000 blog posts daily. It isn’t enough to just have a blog – you need to stand out from the crowd.
As a business owner, your goal is to market your business in the most efficient manner possible. If you’re not part of the digital marketing world, you’re missing the mark. A staggering 97% of your potential customers use online searches to research products or services.
If you want to position yourself as an authority, differentiate yourself from your competition, and consistently attract your ideal clients, then you need to clarify your niche…
If your niche is not clear or not defined, your whole business will be shaky, and everything becomes more difficult. In today’s video, I am going to talk about a topic that is influencing the success of your business more than any other factor.
Have you ever been wondering how to get known and trusted by your potential clients? Would you like to know how to overcome the biggest hurdle called ‘Trust’ that makes people reluctant to buy from you?
There are a lot of people who are getting stuck with their marketing campaigns. After they post an article or publish an ad on Facebook they expect that people will take action, book for an event, or even buy a product.
